Marketing Strategy ~ Media Promotion ~ SEO ~ Social Media ~ Web Design
  • Samples of Web Design and SEO from The Media Mix.

  • More Samples of Web Design and SEO from The Media Mix.



Twitter Promo Intro – Social Media Promotion

 

A Twitter Promo Intro goes way beyond Tweeting.  Social Media Promotion at it’s best!

 

How would you like a boost of Social Media Promotion?  Twitter Promo Intro posts have made their way to my blog, Media Marketing Strategy!

 

The Media Mix – Linda Yarbrough SEO has become known for Business Promo Intro posts on Twitter for businesses large and small.  This Social Media Promotion technique has been extremely well received.Twitter Promo Intro - Social Media Promotion

 


Blog Commenting Policy

Blog Comments Policy Announcement

Notice: SEO Saturday will be held this week since it was interrupted last week by the need for a blog announcement. Stop by! Blog Commenting Policy Announcement
Welcome Inside The Media Mix. I encourage your blog comments and hope you will join the discussions. As a new blogger, I am working hard to build an audience and engage visitors with solid content. Every blogger loves to see Moderate Blog Comments so I’ve been reluctant to have a stated Blog Commenting Policy (we sure don’t want to DIScourage readers from commenting). But …


Web Planning Steps

By:  Linda Yarbrough, TownHub.com

Building a research-based foundation for your web efforts starts by exploring your: marketing goals, offline marketing materials and your online efforts, stats history, and industry competitive environment on the internet.

You must understand your target audience and the information they are looking for on the web … and position yourself to be there.  Determine market segment size and specific keyword phrases your target prospect enters into search engine queries.

Sort, sift, analyze & lay the plan together until all the pieces fit:

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Posted in Internet Marketing by Linda Yarbrough. Comments Off

Power in Re-Purposing Social Media

On my last post I shared a number of options on How to Re-Purpose a Blog Post. A single Blog Post is now turning into multiple products through re-purposing.  Let’s take a look at how specific Social Media vehicles come in to the mix:

  • You’d want to Tweet about each of these projects as they come on-line
  • Include each of them on your Facebook Page over a period of time
  • Ping your Blog Posts to Social Bookmarking Sites
  • Add a Discussion Topic question or respond on Message Boards or Niche Forums
  • Feature portions in your Brand Newsletter

Television Media Buying – TV Then; Now

Based on my vast experience as a Media Planner and Media Buyer, I was recently asked: "How has Television Media Buying changed during your long media career?"

First a bit about my background: My TV experience spans 30 years in all forms of Television Media Buying – from network broadcast, national cable, television syndication, local spot market TV and Cable to Direct Response Television DR TV and everything in between. 

Well, it’s a big subject but I’ll try to hit the high points of how changes in Media Buying for TV might affect the business owner.

There is no question that the Television market has been fragmented by the growth of strong Cable Networks, Television Syndication and the Internet.
In years gone by, most of the mass broadcast audience could be reached by the major television networks. That’s just not the case today.

Read the rest of Television Media Buying – TV Then; Now

Republished by Blog Post Promoter


Blog Comment Link Juice

1st order of business for my self-hosted WordPress.org blog was to add  plenty of Comment Link Juice for bloggers and visitors:

  •  Do-Follow Links monitored for spam until we know your comments are “on topic”.
  • KeyWord Luv gives you the option to add keyword anchor text to the link in the name field.(Example: Linda Yarbrough@Media Marketing Strategy) This will link to the URL entered.
  • Comment Luv auto links to your last Blog Post by Title.(Example: Linda Yarbrough @ Media Marketing Strategy recently posted..  Google SEO – Tight IS Right)
  • Twitter ID Link Box - makes it ultra easy for this blogs readers to Follow You on Twitter.

If you have ANY questions about how to use these functions, just ask!  I’ll be happy to walk you through setting it up.  Long-time Internet Marketers and Bloggers will know how important these value-added features are.

Read the rest of Blog Comment Link Juice

Republished by Blog Post Promoter


Email Marketing Campaigns: Stop Email Overkill

Sending too many emails will get you un-subscribed …. or un-read.

Now, let me elaborate.   I just spent over an hour Unsubscribing to Email Marketers who abuse the auto responder system.  After months of being overwhelmed daily by Internet Marketing Tips, Tricks, Schemes and Scams,  I’ve had it.  And I’m not alone.

New Internet Marketers say their biggest problem is Information Overload.
Anyone sending daily (or more) emails for months is just adding to the problem and should re-think their email marketing strategy…

Read the rest of Email Marketing Campaigns: Stop Email Overkill

Republished by Blog Post Promoter

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Posted in Internet Marketing by Linda Yarbrough. 4 Comments

How to Improve Google Results and Rankings

I just read a blog post on how to improve Google Results & Rankings.

I have to say that I could not have said this better than the blogger … so I’m sharing their link.  It’s a great read.

The blog article includes:

  • Enhancing Your Search Listing
  • Improving Your Organic Click-Through-Rate
  • Double Indented Results (or more)
  • Getting Link Listing of related Sitelinks

And that’s just Part I.  The writing is clear and consise – a virtual How-To Guide with lots of great examples and screen shots.

http://www.link-assistant.com/blog/improve-google-ranking-part-one/

By:  Linda Yarbrough, The Media Mix
Media Marketing Strategy Blog: Yarbys Corner



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