Marketing Strategy ~ Media Promotion ~ SEO ~ Social Media ~ Web Design
  • Samples of Web Design and SEO from The Media Mix.

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Blog Commenting Policy

Blog Comments Policy Announcement

Notice: SEO Saturday will be held this week since it was interrupted last week by the need for a blog announcement. Stop by! Blog Commenting Policy Announcement
Welcome Inside The Media Mix. I encourage your blog comments and hope you will join the discussions. As a new blogger, I am working hard to build an audience and engage visitors with solid content. Every blogger loves to see Moderate Blog Comments so I’ve been reluctant to have a stated Blog Commenting Policy (we sure don’t want to DIScourage readers from commenting). But …


Self-Hosted Crossover on WordPress Blog

Need The Easiest Way To Self-Host WordPress Blog?

I changed my Twitter Profile this morning to: Texas gal into Media Marketing Strategy & Coaching, Web Design SEO, Real Estate, Golf, Pottery & Heart Disease. Internet Marketer and wannabe Blogger.

Let’s talk about the wannabe Blogger description. When Yarby’s Corner began, I shared that I had started a Blog years ago and then took a 5 year hiatus. This time I am determined to stick with it and find my blogging voice. So far, I stand by that. But because I was testing the waters initially, I used a wordpress.com address instead of my primary business website, The Media Mix. After several months of blogging and much reading, it appears there are a “few” plug-ins I need that are not available in this platform.

Best Method to Switch to Self Hosted WordPress Blog?

Confused ... Which way to go?

Don’t get me wrong, I love WordPress.com. But as a Business Blog I need to make a change. I help clients and readers with all forms of media : from traditional off-line media to new media and all aspects of on-line marketing. So my goal is to build a community that is interactive, engaging and fluid. I don’t want to talk “at” you but “with” you. Many of the folks reading my blog care A LOT about incoming-links, solid anchor text and showing their latest Blog Post when they Comment. I too appreciate those features on other Internet Marketing and Social Media Blogs.

It seems some of the Plug-Ins necessary to achieve my goal include:

Read the rest of Self-Hosted Crossover on WordPress Blog

Republished by Blog Post Promoter

Tags: , ,
Posted in Blogging by Linda Yarbrough. 2 Comments

Internet Marketing Basics

Stop Words, URL and Page Titles
Are you being misled by some bad SEO advice?


It pays to always be cautious when taking SEO advice.  Some of the replies on an SEO Forum post I responded to recently dolled out highly questionable guidance. To show an example, I’ll paraphrase a poster’s question and post my reply and thoughts.

Read the rest of Internet Marketing Basics

Republished by Blog Post Promoter


Web Ranking in Niche Markets

By: Linda Yarbrough, The Media Mix

You can achieve high web rankings in your niche markets. Adhere to search engine guidelines to deliver targeted traffic to your site. Don’t use tricks that can get your site banned from the search engines.  And don’t chase the latest short-cuts.  Just dig in and provide your prospects with the information they are searching for.  Study your competition to understand how your web site fits in search engine rankings  … and where the potential is to rise to the top in your category.  It takes lots of hard work and research to target traffic with solid content.  But it pays off with increased long-term traffic …. targeted traffic.  Begin by dominating your niche market with multiple keyword combinations and long-tail-keywords.


Top 5 Tips for Email Marketers

How to avoid the dreaded “Unsubscribe” Request

It’s clean out email trash day around here again … and I’ve got to shout out (or at) email marketers!

1. The quickest way to a Trash Bin is to oversend emails. Seriously, stop email overkill. I have found myself on the opt-in list of many Internet Marketers who are sending up to 8 emails a day … every day!

Oh my. Do they really think we can’t go a few hours without hearing their latest offer or words of wisdom? Or we’ll forget them if not hounded by email? If your writing isn’t more memorable than that – give it up!

Read the rest of Top 5 Tips for Email Marketers

Republished by Blog Post Promoter


Power in Re-Purposing Social Media

On my last post I shared a number of options on How to Re-Purpose a Blog Post. A single Blog Post is now turning into multiple products through re-purposing.  Let’s take a look at how specific Social Media vehicles come in to the mix:

  • You’d want to Tweet about each of these projects as they come on-line
  • Include each of them on your Facebook Page over a period of time
  • Ping your Blog Posts to Social Bookmarking Sites
  • Add a Discussion Topic question or respond on Message Boards or Niche Forums
  • Feature portions in your Brand Newsletter

SEO Strategy Series – SEO Basics

Announcing:
SEO Strategy Series – SEO Basics

 

seo-101-series-seoSEO Strategy Series-SEO BasicsSEO Strategy Series on SEO Basics is coming to The Media Mix. Want to learn how to best SEO a website or WordPress blog? We’ll share tips and step-by-step SEO Basics with internet marketers, bloggers and business owners.

Is an All-In-One SEO Plugin enough to get your website high in search engine rankings (and keep it there?)

Make no mistake about it, SEO is not always a Straight Line Process! Your Search Engine Ranking Position depends on the keyword phrases your target audience use to find information AND how good a job your competition is doing.


Social Media and Your Business Website


Like most business owners with a website, I am exploring the world of Social Media to determine where to put my best efforts. If you’ve been chasing the latest internet social media trends you are probably by now dizzy from information overload.

You just can’t do it all … and do it all well!

In my mind that means you have to experiment and use Stats Tracking to measure results. You’ll also want to measure other responses to make your decisions: Are sales up or down? Are phone calls to your business on the rise or non-existent? You can tell by the questions your customers ask what they have read on the internet that led to a phone call, email or walk-in. If you can’t, then ASK.



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